Networking in Networking Today Canada, Nat'l
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It's getting to be that time of year, where I can go to a networking event every day and another one every evening. I can't possibly hit all of them but try to make many of them.
Although networking is an important aspect of building a business, many quiet-natured entrepreneurs cringe at the thought of attending networking events, and would actually prefer to skip out on going to another event instead of enduring the uncomfortable, awkward and sometimes "fake" atmosphere that many of us have experienced. I know, because I used to feel this way, too.
When it comes to writing your Web site content, print ads, brochures, etc., are you keeping in line with what your competitors are saying...or are you standing out from the crowd?